Comprehensive policy needed in time of digital communication economy: forum

Wednesday, Jul 24, 2019

Social media spreads information and disinformation rapidly, exerting a big influence on the public and businesses, and so the Government needs to have policies in place to manage and regulate it, a senior academic has said.

Most popular VN brands announced

Monday, Jan 28, 2019

Twenty-seven of the most popular Vietnamese brand names in 2019 were announced at a ceremony, hosted by The Sai Gon Giai Phong (Liberated Sai Gon) newspaper, in HCM City on Saturday.

Forbes announces 40 most valuable brands in 2018

Thursday, Aug 23, 2018

Forbes Viet Nam held a ceremony to honour the country’s 40 most valuable brand names in HCM City on Thursday.

Ben Tre brands unique local fruits

Tuesday, Jun 19, 2018

Authorities in the southern province of Ben Tre will focus on building brandnames for local special fruits, gaining prestige in the market and building good image that can ingrain into the consumers’ consciousness.

VN sees more global hotel brands

Saturday, Jun 16, 2018

Viet Nam has witnessed an influx of international hotel brands and hotel management companies in the last few years, according to property consultant Savills Vietnam.

$4.5m for national trade promotion

Friday, Mar 16, 2018

The national trade promotion programme in 2018 will support key sectors, markets and prioritise the development of brand names of some key products every year.

Experts: Domestic companies should develop strong brand names

Friday, Jul 21, 2017

European consumers cannot recognise brand names of most goods imported from Viet Nam since many businesses are not fully aware of the importance of building trademarks and have not complied with EU standards for exports.

30 firms win top-brand award

Monday, Jan 09, 2017

Sai Gon Giai Phong (Liberated Sai Gon) newspaper hosted a ceremony in HCM City last Saturday to recognise and honour 30 outstanding businesses in various fields with “the most favourite Vietnamese brand names in 2016”, as voted by the newspaper...

Digital marketing vital for brands

Thursday, Jul 28, 2016

Digital marketing has proved to be vital as a bridge bringing Vietnamese brand names to international markets, heard attendants at the Viet Nam CEO Summit 2016 held in Ha Noi yesterday.

City helps firms establish brand identity

Tuesday, Jun 28, 2016

The HCM City Department of Industry and Trade has launched a programme to help businesses develop brand names and add more value to key products.

Local firms make 2013 top brands list

Tuesday, Jan 07, 2014

Thirty two businesses have found a place in the list of Viet Nam''s Most Favourite Brand Names 2013.

Foreign brands set bar high

Tuesday, May 21, 2013

Domestic retail businesses should increase connections with producers and distributors to provide professional services as they prepare to face fierce competition from foreign brand names.